Marketing Calendar

Never miss the moment your campaign depends on.

Plan launches, content, events, offers, and campaigns around the cultural and retail moments that matter.

/calendar/ is the product entrance. Account, billing, and legacy aliases remain in /dashboard/, but this route owns the commercial workflow.

Discover moments worth planning around Prepare campaigns, content, and offers before the rush Remind teams what needs to happen next
Product Workspace

Work from /calendar/, not through a generic dashboard detour.

The top-level product URL carries the acquisition, role selection, entitlement, and first execution loop. Dashboard aliases remain for account-center compatibility only.

Canonical route /calendar/

Users can enter the product, understand their role path, and start the commercial loop without first navigating into /dashboard/.

Enter Calendar Workspace
Legacy alias /dashboard/calendar/

Kept for existing Portal navigation, saved links, account-shell routing, and migration safety. It is not the canonical product CTA.

Entitlement states
  • Public moment preview
  • Personal planning board
  • Team calendar lane
01 Find moment 02 Attach playbook 03 Assign work 04 Review outcome
Calendar Planning Cockpit

Run moment discovery, playbooks, assignments, and reminders from Calendar.

Calendar must feel like a planning workspace: creators and teams can discover market moments, attach playbooks, assign product work, and keep reminders/review evidence visible without making /dashboard/calendar/ the first product stop.

Discover Moment
  • Region and role filters
  • Trend and retail windows
  • Public preview available
Plan Playbook
  • Checklist attached
  • Content and Hub routes
  • Pro tactic gate
Assign Team
  • Owner and deadline
  • Campaign task context
  • Workspace handoff
Review Signal
  • Reminder outcome
  • Launch evidence
  • Next moment recommendation
Moment source truth Pro playbook gate Team reminders Launch evidence
Why It Works

Calendar turns intent into the next clear action.

Every screen is written around the job a user came to finish: decide faster, start cleaner, coordinate with the right people, and leave with a concrete next step.

Immediate clarity

The page says who it is for, what changes for them, and which action comes next.

Role-aware paths

Creators, brands, sellers, educators, employers, and operators see the path that matches their work.

Commercial momentum

The flow is designed to move from interest to brief, listing, campaign, class, role, event, or workspace.

Confidence before signup

Visitors can understand the promise, preview the workflow, and choose a path before creating an account.

What You Can Do

Make progress without rebuilding your workflow.

01

Plan around real moments

Track retail, cultural, content, campaign, event, and platform windows.

02

Prepare before the rush

Turn a moment into content, briefs, offers, ads, events, or team reminders.

03

Coordinate teams

Give creators, brands, sellers, and operators the same timing picture.

04

Connect planning to action

Move from calendar intent into Hub, Store, advertiser intake, Content, Academy, Community, Jobs, or Events.

Choose Your Path

Different users need different next steps.

Creators

Plan content before the window closes.

Save moments and prepare ideas, offers, and community prompts in advance.

Save planning moments
Brands

Coordinate launches across teams.

Align campaigns, creators, assets, offers, and reporting around the same dates.

Plan a campaign
Sellers

Prepare product launches earlier.

Link inventory, content, creators, ads, and support to the moment that matters.

Plan a launch
Start Here

Start with planning moments

Calendar ideas that can become real work.

Seller moment

Product launch readiness week

A planning block for listings, creators, content, ads, and support.

Brand moment

Campaign brief freeze window

A deadline for creative, criteria, reviewers, and reporting.

Creator moment

Content system reset

A block for refreshing themes, cadence, prompts, and offers.

How It Flows

From first intent to real progress.

01

Find a moment

Browse what is relevant by role, market, season, or campaign.

02

Choose the play

Decide whether it becomes content, deal flow, ad intake, store work, or an event.

03

Assign next steps

Make timing visible to the people who need to act.

04

Review outcomes

Use results and feedback to plan the next cycle.

Make Calendar a working commercial channel.

Choose the role path that matches your next move. TikImpact keeps the product loop anchored on this top-level route and uses the account center only when billing, team, or privacy controls are needed.